El-Watch Ready for the Spanish Market – Signs Partnership Agreement with Mesurex

Just before Christmas, El-Watch secured another partnership, welcoming Spanish company Mesurex to our network. Mesurex, a supplier of measurement and control solutions in Spain since 1996, now joins our expanding partner network.

The “plug & play” philosophy of El-Watch captivated us from the very first moment and we are sure that the ease and speed of installation of the sensors and data transmission will win the hearts of a large number of customers in the Spanish industry at first sight,

says Antonio Soler, CEO at Mesurex.

Innovation Norway played matchmaker, facilitating the connection between the two companies. It quickly became evident that Mesurex was impressed with El-Watch’s Neuron solution.

We perceived versatility and accessibility as the two most valuable features of El-Watch’s IoT solution from the first contact. We are convinced that Neuron sensors have the ability to solve an endless list of industrial applications, adapting remarkably well to the environment and situation of each measurement object,

says Soler.

Mesurex, with offices in Madrid, Barcelona, Bilbao, and Malaga, provides commercial and technical consulting services. With over 25 years of experience and a sales team entirely composed of engineers, Mesurex brings expertise to the industry, offering advice, training, and consulting in various areas of industrial measurement.

From our very first Teams meeting this has been a very efficient partnership process,

Mesurex’s positive and proactive approach, high competence and measurement expertise coupled with their extensive geographical coverage in the Spanish market, made them a preferred choice.

says Tom Eskil Grande, El-Watch CC.

Grande emphasized that Mesurex’s business aligns well with El-Watch’s strategic focus on “Manufacturing” and “Metals & Mining.” Despite interest from other Spanish companies, constructive meetings and positive references led to the decision to partner with Mesurex.

Both parties are confident that the collaboration will bring mutual benefits. Mesurex aims to expand its product range through El-Watch’s sensor system, highlighting low cost and easy installation as critical success factors. For El-Watch, this partnership offers an opportunity to establish a presence in the Spanish market through an experienced provider with extensive knowledge of industrial measurements.

The quick access to 1,500 existing customers and a database with over 5,000 companies and more than 10,000 professional contacts must be a very promising start for El-Watch,

concludes Antonio Soler.

Both companies are eager to kick off the collaboration and provide wireless industrial IoT sensors to the Spanish market.